i audibly squealed this morning when i read a tweet from my fabulous inside scooper buddy @WhatNowAtlanta...
(and then i vom'd in my mouth for writing squeal.)
drybar is coming to town!
you know that feeling you get when you leave the salon,
feeling all fresh and new?
drybar will give you that experience for a fraction of
the normal price.
prepare yourselves, my well tressed southern friends.
according to the What Now Atlanta website,
the chic boutique salon recently filed permits for construction on its soon-to-be-fabulous 1,500 sq ft west paces ferry
location in the buckhead village.
*eeek!*
but what is it, you ask?
"no cuts. no color. just blowouts, for $35."
the brainchild of pr/blow dry maven alli webb, the biz was born after alli's referral-only, in-home blowout service, ahem, blew up, and she took things to the next level.
a dream team of professionals was assembled to create this genius concept combining some of our girly favorite pastimes:
a gorgeous blowout, impeccable customer service, and cocktails.
yes please.
(honestly, WHY didn't I think of this?!)
take a look at their clean, cool aesthetic:
i spy kerastase... good job, kids; they know their product!
upon arrival, you can choose from a bevvy of blowout styles, and a variety of add-ons:
i'll take a cosmo with a floater and some bubbly on the side, please!
imagine it: having your locks expertly tailored during your next girls' night out, sipping champ' while dissecting
the f/w '11 collections?
(petticoats, paillettes, tripartite, oh my!)
better yet, hosting a fun event at drybar:
a bach party/wedding day's jumping off point, the junior league ball committee's latest planning sesh, some real atlanta housewives getting some much-needed time away from les bebes, or even the sweet sixteen celebration of westminster's latest deb;
yes yes yes.
the team at drybar takes care of the cocktails and blowouts, you bring the party.
done.
check out the rundown, as told by alli herself:
too many handcrafted cocktails at holeman & finch last night?
the thought of having to do your hair for today's bridal shower making you want to chunder everywah?
drybar nourishes both your hair and your hangover; blowouts on saturdays and sundays from 10-2, complete with complimentary croissants and bagels.
and coffee. lots of coffee.
drybar even offers a bartab system; you can purchase an allotment of blowouts at a discounted rate, or better yet (for addicts like i'm sure to become) join their monthly program for 2 or 4 blowouts per/month, & get discounts and special offers
(like free head & neck massages!).
with eight locations currently operating mostly on the west coast, drybar is crossing over to the ec with shops to open in nyc, washington dc and of course atlanta soon.
becoming a barfly never looked better.
call it bespoke cheveux.
and i can't wait to geaux.
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